Anita Michals

United Displaycraft Acquires Interserve, Inc.

Des Plaines-based merchandising display provider partners with Chicago-based merchandising
support company specializing in building supply, hardware and coatings industries

Des Plaines, IL, June 4, 2013 – United Displaycraft, a leading provider of merchandising and point-of-purchase display solutions for the nation’s top brands and retailers, today announces that they have acquired merchandising manufacturer Interserve, Inc. of Belvidere, IL.

Founded in 1966, Interserve supplies hundreds of clients nationwide with a full range of merchandising services, including exhibit displays, store displays, sample kits, samples, and fulfillment programs. Interserve has developed the capability to make a wide range of products in house, rather than subcontracting product manufacturing, Their products include samples, sample kits, fan decks, signs, wallboards, counter displays, floor displays and store sets. Their wood and engineered wood products and displays are cut, machined, stained, painted and top-coated on-site in their Belvidere facility.

While Interserve will continue to operate as an autonomous business unit of United Displaycraft, all United Displaycraft clients can now experience the added value of their 40 years of specialized experience in building, paint and hardware oriented merchandising solutions. This acquisition will also allow United Displaycraft to become even more cost effective through Interserve’s heavy investment in equipment specifically designed for the displays serving those industries. Similarly, Interserve customers will now have access to a more robust array of merchandising solution thanks to UD’s extensive on-site manufacturing, printing, fulfillment and creative capabilities.

“Our acquisition of Interserve complements our capabilities offering to provide even more support for our clients’ in-store display and fixture needs. We can now deliver custom displays across a wider array of materials and construction even more effectively, lowering the total cost of and increasing the value of these programs,” said Rich Carrigan of United Displaycraft. “All Interserve personnel are being retained so clients of both companies can expect to receive the same great customer service and solution expertise as before, but with even more resources and perspective than ever.”

“I’m thrilled about the combination of Interserve and United Displaycraft,” said Interserve CEO Dana Richardson, who has been with the company since 2002. “Our strength in the building, hardware and paint industries – along with our expertise and capabilities in wood manufacturing methods – fits perfectly with their strength in CPG, toy, and apparel channels, as well as their state-of-the-art in-house metal fabrication facilities. We will make each other stronger and together can offer more value to all of our clients.”

Both companies share similar philosophies and cultures. Both United Displaycraft and Interserve are focused on the cultivation of long-term client partnerships with a commitment to employee-friendly environments which have been the hallmark of each organization for several decades. Both companies serve customers worldwide.

“It’s really a great match and fits into our strategy of continuously looking for ways to provide more value to our clients, whether it is investment in new technology, innovation of new manufacturing practices or, as in this case, acquisition of a truly complementary business,” added Carrigan. “This really represents an opportunity where the whole is greater than the sum of its parts and I’m excited about what it will mean for both companies and their customers.”

For more information on merchandising and display solutions for retail, please call United Displaycraft toll-free at (877) 632-8767, email Tim Richardson at, or visit their website,

About United Displaycraft

Based in Des Plaines, Illinois, United Displaycraft is dedicated to the design and manufacturing of permanent point of purchase displays, greeting card display racks, store fixtures, and custom in-store merchandising solutions.

United Displaycraft designs and delivers store display fixtures to hold a wide variety of merchandise and literature, including greeting card racks for floor or countertop, custom displays to show case specific products, and wire racks for every possible use: mass merchandising, convenience stores, grocery/drug store displays, automotive display racks.

For 60 years, United Displaycraft has been combining creativity and high-tech equipment to produce successful marketing solutions for the nation’s leading brands and retailers. For more information, visit their website at

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